Aug 26
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AI’s impact outpaced our ability to measure it in H1 2026. Indig’s citation data, agent share shifts, and the intelligence-versus-agency split explain what changes next. The post AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands appeared first on Search Engine Journal
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AI’s Impact Is Outrunning Measurement: The Trust And Attribution Gap Facing Brands via @sejournal, @gregjarboe